Participant Fatigue
When users don’t want to participate in market or design research anymore due to a repeated overstraining of their ‘services’ and time.
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Lean Startup
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Pivot
The strategic course correction of a startup without a major change to the founders’ underlying vision. Often in the form of changes to one or more, but not all, elements of a new venture: product, team, business model or engine of growth.
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Problem-Solution Fit
A problem-solution-fit occurs if a startup has proved both: 1) that there is a 'problem worth solving' for one or more clearly defined customer groups, and 2) that there is evidence that these customer groups would consider the value proposition of the solution the firm proposes.